Harley-Davidson Inc (NYSE: HOG, formerly HDI), often abbreviated H-D or Harley, is an American motorcycle manufacturer. Founded in Milwaukee, Wisconsin, during the first decade of the 20th century, it was one of two major American motorcycle manufacturers to survive the Great Depression. Harley-Davidson also survived a period of poor quality control and competition from Japanese manufacturers.
The company sells heavyweight (over 750 cc)
motorcycles designed for cruising on highways. Harley-Davidson
motorcycles (popularly known as "Harleys") have a distinctive design and
exhaust note. They are especially noted for the tradition of heavy
customization that gave rise to the chopper style of motorcycle.
Except for the modern VRSC model family, current Harley-Davidson
motorcycles reflect the styles of classic Harley designs.
Harley-Davidson's attempts to establish itself in the light motorcycle
market have met with limited success and have largely been abandoned
since the 1978 sale of its Italian Aermacchi subsidiary.


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